PROGRAMS & PRESENTATIONS

I can create a program or presentation that can empower your people to become ambassadors for your brand. I can show them how to most effectively communicate your company’s USP (Unique Selling Proposition), the strength of its products or services, and the commitment of its people. I can create programs customized to your needs.

People who have heard me speak will tell you that I’m forceful, imaginative, sometimes funny, and that I get the audience involved – and that I provide them with practical, actionable information they can use as soon as they leave the room.

Here are some sample programs:

• HOW TO WRITE AN EFFECTIVE MEMO
• HOW TO WRITE A PRESS RELEASE THAT GENERATES MEDIA COVERAGE
• THE ART OF EFFECTIVE BUSINESS COMMUNICATION
• HOW TO GET YOUR EMPLOYEES EMOTIONALLY-INVESTED
• HOW TO BE A GOOD INTERVIEWEE FOR THE MEDIA
• BUZZ-KILLERS – HOW TO GET THE MEDIA MAD AT YOU
• HOW TO CREATE A STRATEGIC COMMUNICATIONS PLAN
• BUSINESS WRITING 101
• HOW TO BECOME A PUBLICITY MACHINE FOR YOUR COMPANY
• HOW TO GET “THE WORD” OUT
• HOW TO ESTABLISH A COMMUNITY RELATIONS PROGRAM ON THE CHEAP