PROGRAMS & PRESENTATIONS
I can create a program or presentation that can empower your people to become ambassadors for your brand. I can show them how to most effectively communicate your company’s USP (Unique Selling Proposition), the strength of its products or services, and the commitment of its people. I can create programs customized to your needs.
People who have heard me speak will tell you that I’m forceful, imaginative, sometimes funny, and that I get the audience involved – and that I provide them with practical, actionable information they can use as soon as they leave the room.
Here are some sample programs:
- HOW TO WRITE AN EFFECTIVE MEMO
- HOW TO WRITE A PRESS RELEASE THAT GENERATES MEDIA COVERAGE
- THE ART OF EFFECTIVE BUSINESS COMMUNICATION
- HOW TO GET YOUR EMPLOYEES EMOTIONALLY-INVESTED
- HOW TO BE A GOOD INTERVIEWEE FOR THE MEDIA
- BUZZ-KILLERS – HOW TO GET THE MEDIA MAD AT YOU
- HOW TO CREATE A STRATEGIC COMMUNICATIONS PLAN
- BUSINESS WRITING 101
- HOW TO BECOME A PUBLICITY MACHINE FOR YOUR COMPANY
- HOW TO GET “THE WORD” OUT
- HOW TO ESTABLISH A COMMUNITY RELATIONS PROGRAM ON THE CHEAP